Here is a snapshot of recent corporate domain movers from several large companies. This includes domain names they registered, sold, purchased and more.

Diageo Plc has acquired the domain name Steeps.com out of the GoDaddy/NameFind portfolio for an undisclosed amount.

Liberty Mutual Insurance Company registered the domain names GoWandry.com and HelloWandry.com

Microsoft Corporation registered IgniteOffice.com adding to it’s 81,000+ domain name portfolio.

Nintendo Of America Inc. registers a new gTLD with Kirby.games Kirby is a video game series by Nintendo. … Read the rest

DotWeekly highlights domain names which are available for purchase that are a great start to the branding process of a business and what I think are great values based on the purchase price of the domain.

Subscription based businesses have been booming (Dollar Shave Club was recently acquired by Unilever for $1 Billion) and the pet industry is huge, so combining the two, welcome to Cat Club!

Available For Purchase: CatClub.com

Buy Now Purchase Price: $3,599

Cat Club

Overall: As mentioned, … Read the rest

Welcome to the latest round of Domain Movers, where DotWeekly keeps track of domain names that corporations are buying and selling. Normally, most of these domain movements go unreported.

EasyGroup Ltd has acquired the domain name EasyEnergy.com out of the GoDaddy/NameFind portfolio for an undisclosed amount.

JWN.com and LMX.com appear to have been sold by Anything.com, Ltd. to GoldenName.com in a continued trend. HKL.com and FPN.com as well.

360Oncology.com has been acquired by Varian Medical Systems with the help of … Read the rest

Kenmore has been expanding the brand from appliances to consumer electronics recently and the latest product launch is “Alfie” a “smart shopping” app that works with a small device similar to Amazon’s Echo / Alexa. How did they do for online branding of the new product?

Here is my digital branding look at how they did securing the new brand and using a make sense, easy to remember domain for it.

I give Kenmore a big FLOP when it comes … Read the rest

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