MostWantedDomains.com is at it again with another strong five figure domain name sale and this time it is TeethInAnHour.com as reported on the MWD Facebook page. The buyers are Smile Expressions according to whois records.
It has been a strong week for Michael with several 5 figure domain sales that included:
FullStory.com $20,000 (sold in June actually to the start-up FullStory)
LoveYourWork.com $18,756
MakeItYourOwn.com $10,000 (everclear was the buyer)
SharpMind.com $25,000 (sold in early July 2014)
Smile Expressions, the buyer, also owns the domain name TeethInADay.com (minus the N, aka AN) which it uses for its website. Devin Gilliland also owns about 40 other domains like ImplantInADay.com, WisdomTeethExtractions.com and several other dental domains. David also owns several .mobi domain names like Ads.mobi
David also owns BankingOnSEO.com which is fitting.
I need two dental crowns, at the cost of about $1,300 each, so dentist are not really short on money in the most cases. If TeethInAnHour.com converts to a couple new clients and teeth delivered to them, the domain will pay for itself shortly. The funny thing is, the other day I was bringing my son to swim class and I had seen a banner outside a dental office advertising “Crowns In A Day” or maybe it was “Crowns In One Day”… either way, it’s funny that I see this domain sale a couple days later.
Congrats to both buyer and seller.
Side Note, I only own one dental related domain and that is a marketing style domain, OneGreatSmile.com
Most of the domainers wouldn’t have asked that price for TeethInAnHour.com and once again genius Berkens did a great job!
Congrats to both parties and thanks Jamie for sharing 🙂
Completely agree Abdul! With Michael being fully financially secure, owning 75,000 domains etc. this allows Michael to wait for the right buyer and this often includes his asking prices in five figures and clearly higher on fitting domains.
Rightly said. Also with great knowledge and experience helps him fetching out the maximum $$$$$. Looking at his past and recent sales, I think his average sale would be in five figures…
Jamie, Berkens sold them TeethInADay.com, as well. It was about a year ago. That went for something like $22,000.
Thanks Mitch! It was $22,500 and thanks for pointing it out! https://www.facebook.com/MWDNews/posts/10151743626503632
Wow-I guess that is the difference between waiting for the perfect end user via an inbound inquiry vs. trying to reach out to end users who weren’t even thinking of your domain before you contacted them. Seriously – if I saw this domain in a drop list I would not have even backordered it. But it sold – congrats to MB for world-class negotiating skills.
Wow you guys are good.
Right same buyer bought both domains
I love repeat buyers and give discounted prices for those that have bought before.
Jamie,
I’ve been meaning to weigh in for a while, so bear with me as I have a few kind words of appreciation to share. As only someone who does this kind of research understands how time-consuming it is, even with the tools that your colleagues use that you are making do without.
It’s so great having you back blogging again and providing a “real-world” perspective on domain value we often lose when blogs just provides a list of names and prices.
I’m sure Mike, living in Florida as do I, was inspired by the constant barrage of “teeth in a day” TV ads down here and may have even gotten off the couch and hand registered it. All of his sales are “call-to-action” domains which drive response and the value is really in the recall- you can spend $20K to run commercials and get 3 phone calls because no one remembers your name or you can get 100 because you can also buy billboards where the whole sign is just the call-to-action which doubles as an ad in and of itself and is seen and remembered and even connected mentally to the commercial the prospect may have seen but had no need at the time.
This proves that none of the off-the-shelf appraisals and metrics or theories of domain values mean squat. Because you are supposed to want one or two for domains- LLLs that are vowels and begin with certain letters if the alphabet, but all of this was based on what domainers bought when PPC paid the bills… not what end users need. Sahar put it best in a recent Facebook post: “Pricing is not about the item, it’s about the buyer. Their needs, their want, and their ability. The rest is irrelevant.” As Jacob blogged this week, what is Bob.com worth to a guy named Bob.
One last thing. Having just finished two implants and then bit into a carrot and destroyed two more teeth, I’ve learned a thing or two about this sale. You really can’t get teeth in a day because the implanted titanium screw takes about 8 weeks to bond to your jaw and sometimes bone grafts are needed. Then in addition to a crown you need a $500 “abutment” since there is no tooth to attach the crown to (as would be from a root canal). The result is a retail of about $4K per tooth yet the practices withe “dental students” advertise “teeth in a day starting as low as $474.” So if you are considering implants, become an informed consumer, don’t fall for the ads.
Thanks for all you do. I hope that end users find their way to these pages, and that domainer’s bookmark these pages to use to educate prospective buyers. And thanks to Mike Berkens for having the “sharp mind” to realize that the best domains are not ones on which you can make a lot of CPC selling ads, they ARE ads.
Thanks for the kind words Owen and stopping by to say it! I appreciate every comment as it helps me know how I’m doing. Call to action is a great thing and I own many domains that are call to action! I think I’m up to about 8 crowns with the 2 that I need, I will be at 10! It’s such a great thing to have good health and it’s not something I have… so that is the blame for all my crowns at age 37!
“… the best domains are not ones on which you can make a lot of CPC selling ads, they ARE ads.”
SPOT ON!