Brown Shoe Co. who had owned the ultra premium domain name Shoes.com and sold it and its online division in December 2014 for an undisclosed amount to Shoeme is going to rebrand the main company name to Caleres.
Brown Shoe Company will become Caleres following its May 28, 2015 shareholding meeting.
From a domain name aspect, the Brown Shoe Company went from owning the best generic shoe domain name in the world and now has “hand registered” the future brand … Read the rest
Startup companies are a very interesting sector to watch and I wish I would write about more of them. I have been watching them more lately than I have in the past so maybe I will write about them more. The startup domain market is pretty odd really!
One thing I have noticed while scouring CrunchBase.com is that A LOT of startups are simply naming the companies a single word. Let me use Honor for an example, a service that … Read the rest
Yesterdays big news was that Kraft & Heinz were merging! I had mentioned the new domain registrations for the new company and there is some mystery as to how an individual was able to register KraftHeinz.com and HeinzKraft.com prior to the company registering them! That just likely created a bit of a headache for the new company.. but they will get them legally or spend a little money!
The official new company name is: The Kraft Heinz Company
So, I … Read the rest
In under 10 years, the Fallenstein’s family owned business has moved from its garage to venturing online and now operating out of a 200,000 square foot warehouse with over 100 year round employees and thousands of seasonal employees. The “Whoa” moment happened when the company out of Mankato, Minnesota, now called Fun.com brought its Halloween costume business online.
I had the opportunity to talk with Tom Fallenstein about the companies amazing domain names they currently own and how they eventually … Read the rest
