Welcome to Domain Movers, a series on DotWeekly that puts a pulse on what companies are buying, registering and selling related to domain names. I have not blogged in a long time and have been tweeting my findings as of late, but thought I would share a few from time to time here.
Bauer Hockey, Inc. has acquired Neuroshield.com from HugeDomains for about $2,495. This appears to be a new helmet/brand by the looks of it.
ATTO Technology, Inc. of … Read the rest
Here is a situation IMO where one company understands the importance of domain names and the other doesn’t!
Amplify Snack Brands acquires Boundless Nutrition on May 3, 2016 for an undisclosed amount. Boundless Nutrition has the branded product Oatmega, which is the flagship product for the company and the main focus on its website. A second product is called Perfect Cookie.
The main domain name used by Boundless Nutrition for Oatmega and Perfect Cookie? GiveBar.com ?
Focus keywords?
Rebranding can be an important step in helping your business grow and this process should be highly throughout, t’s crossed and i’s dotted!
So you come up with a new name? Great! Now get that exact match .com domain name, because it’s important. Really important! Do not add a hyphen because the domain is cheaper, or go with a .net or .whatever because you will be spending unneeded energy to explain how people find you on the web! Keep it … Read the rest
The domain name Dot.net (kind of a tongue twister IMO as it “sounds like” Dot, Dot, Net) was for sale in the April 20, 2016 Heritage Auctions domain name auction and sold for $8,625. Just revealed today, the buyers were Microsoft according to whois records.
Microsoft offers the .Net framework, a programming model and this was the likely reason behind the purchase. Currently Microsoft uses Microsoft.com/net to promote the program but there is now potential that they will use the … Read the rest
