Company Domain Movers: Reputaytion.com, Amazery.com + More

Taylor Swift Reputaytion

Welcome to Domain Movers. We track company related domain name transactions and report these early findings to you.

Here are the latest detection’s:

Group M Worldwide, LLC acquired Finecast.com with the help of Comlaude. Comlaude acquired the domain on January 24, 2017 and Group M appears in whois on May 10, 2017. Group M filed a trademark on the term Finecast in June 2016. They also registered the following domains in April 2017: Finecast.net, Finecast.org, Finecast.asia, Finecast.mobi, Finecast.us, Finecast.pro and Finecast.fr.

American Express were the buyers of Amazery.com that I mentioned sold on August 14, 2017. They also acquired TheAmazery.com

SquareFinancial.com has been acquired by a currently unknown CSC Corporate Domains client, using generic whois data. Payment service Square Inc. (SquareUp.com) are the most likely buyers. Square.com does redirect to SquareUp.com and is owned by Square Enix Holding Co. and may be leased as noted by @GeorgeKirkos after I noted that Square Enix Holding Co were potential buyers earlier due to them being in whois on Square.com. The domain name held an offering price of $14,999. The domain was for sale using Efty but sold on Afternic.

UrbanLegends.com has been acquired by Universal Music Enterprises. I had mentioned the domain sale back on July 10, 2017 but the buyers were unknown at that time due to generic whois data.

Unibet has appeared in whois records on Coinflip.com. The domain has been registered since 2001 and was under whois privacy before transferring to SafeNames displaying Unibet.

Synapse Systems HB has acquired TheDress.com at domain name aftermarket service Sedo, for $8,000 EUR ($9,440 USD).

R.R. Donnelley & Sons Company has acquired CustomSense.com at Afternic for an undisclosed amount. The company owns over 550 domain names in total and uses RRD.com as its main domain name.

Health Ventures International, LLC acquired ServiceContracting.com from BuyDomains.com, via Afternic.

TAS Rights Management (Taylor Swift) registered 94 new domain names related to the announcement of her upcoming album called Reputation. Terms like “Reptay” and “Reputaytion” were registered in relation to shirts, tickets and a world tour. Since several “snake” images have been released, there were also the registrations of Taylor SS Swift like TaylorSSSwift.com, like the hiss of a snake. The more common spelling of Reputation was also used for many terms but TAS does not own Reputation.com. There is potential that Reputaytion.com will be used to help promote the album and tour. Here is the full list of the new domains registered by TAS that I noticed:

reptay.net
reptaytees.com
reptaytees.net
reptickets.net
reptix.net
repts.net
reput8tion.com
reput8tion.net
reputation-ts.com
reputation-ts.net
reputationtaylorswift.com
reputationtaylorswift.net
reputationtaylorswiftalbum.com
reputationtaylorswiftalbum.net
reputationtayswift.com
reputationtayswift.net
reputationtickets.com
reputationtickets.net
reputationtourtickets.com
reputationtourtickets.net
reputationtourtix.com
reputationtourtix.net
reputationts.com
reputationts.net
reputationworldtour.net
reputationworldtourtickets.com
reputationworldtourtickets.net
reputationworldtourtix.com
reputationworldtourtix.net
reputaytion.com
reputaytion.net
reputaytionnation.com
reputaytionnation.net
reputaytiontickets.com
reputaytiontickets.net
reputaytiontix.com
reputaytiontix.net
reputaytionworldtourtickets.com
reputaytionworldtourtickets.net
reputaytionworldtourtix.com
reputaytionworldtourtix.net
repworldtourtickets.com
repworldtourtickets.net
repworldtourtix.com
repworldtourtix.net
taylorssswift.com
taylorssswift.net
taylorssswiftrep.com
taylorssswiftrep.net
taylorssswiftreputation.com
taylorssswiftreputation.net
taylorswiftalbumreputation.com
taylorswiftalbumreputation.net
taylorswiftreputationworldtour.com
taylorswiftreputationworldtour.net
tayswiftrep.com
tayswiftrep.net
tayswiftreptickets.com
tayswiftreptickets.net
tayswiftreptix.com
tayswiftreptix.net
tayswiftreputation.com
tayswiftreputation.net
tayswiftrepworldtour.com
tayswiftrepworldtour.net
tayswiftrepworldtourtickets.com
tayswiftrepworldtourtickets.net
tayswiftrepworldtourtix.net
tayswifttickets.com
tayswifttickets.net
tayswifttix.com
tayswifttix.net
tayswifttour.com
tayswifttour.net
tayswiftworldtour.com
tayswiftworldtour.net
tickets2repworldtour.com
tickets2repworldtour.net
tickets2taylorswift.com
tickets2taylorswift.net
tickets2taylorswiftrep.com
tickets2taylorswiftrep.net
tix2repworldtour.com
tix2repworldtour.net
tix2taylorswift.net
tix2taylorswiftrep.com
tix2taylorswiftrep.net
tsrep.net
tsreptix.net
tsreputation.com
tsreputation.net
tsrepworldtour.com
tsrepworldtourtix.com
tsrepworldtourtix.net

Prior to the nearly 100 new domains registered by TAS, they owned about 115 domains prior total. So they nearly doubled that amount and put a bigger focus on this album and tour than any other in the past.

Blue Cross and Blue Shield Association registered TheRewardQ.com and .net domains.

Treasury Wine Estates Limited registered BlassWine.com and BlassWines.com. The company owns about 380 domain names, one of which is not Blass.com.

Fanplayr Inc. has acquired Segmentation.com from Name Administration Inc. for an undisclosed amount. The domain name is currently redirecting to Fanplayr.com. The company offers a segmentation engine and appears to be the reason for the domain purchase.

Oath Inc. (AOL/Yahoo/Verizon) registered the domain name FoodBeGood.com

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4 thoughts on “Company Domain Movers: Reputaytion.com, Amazery.com + More

  1. One of the worst domain “Reputaytion” to use as their main website for new album/music. Either they should have named Reputaytion to match with their newly acquired Reputaytion.com. Else using this domain will send huge traffic to already high traffic developed website Reputation.com
    IMO poor strategy!

    1. @AbdulBasit
      Really hard to tell what they may use out of the large batch they registered. I just picked that one out, simply because it was the “closest” to Reputation. I do agree though as the “sounds like” part of any branding would hurt them. Most were likely just registered for brand protection and I’d be surprised if they actually use more than 2-3 of the nearly 100 registered.

      1. Closest match seems to be Reputaytion.com and Reput8tion.com but still crappy names IMO.
        With another 100 or so domains you mentioned in today’s post, those are another bunch of worthless names. Seems she doesn’t have the right team at least for this department.

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