Prudential Financial Inc. acquires premium generic domain name Retirement.com from Telepathy Inc.

DotWeekly broke the news that Retirement.com had sold back in January 2016 but the corporate buyer was unknown until now.

Prudential Financial

Whois information is still generic at corporate domain name provider MarkMonitor but name servers have updated to Prudential.

Retirement.com Whois Records

The website does not resolve currently but I would expect that to change shortly with the name servers changing.

So why would Prudential want to own this generic domain name? Over 150,000 times a month at Google, people naturally search for the term “retirement” and over 9 million searches are done monthly containing the term. Not many of those searchers are aware of the brand name Prudential, so this helps Prudential be present naturally for a term they offer services for.

People already visit the domain name. Even though the domain is not in use, it has an Alexa ranking of about 8 million.

It simply makes sense to consumers looking for retirement financial services. It’s easy to remember, so any advertising done using the domain name not only makes sense, the domain is extremely easy to remember!

This domain name sale greatly holds the potential for a 7 figure deal and since Prudential is a public company, there is a chance the purchase price may come out in a SEC filing.

About Jamie Zoch

Jamie Zoch is a domain investor, dad and dedicated husband who founded DotWeekly.com in 2008 to bring unique and helpful views on domain names. Jamie is very passionate about domain names and helping others learn and prosper.

3 Responses to Prudential Financial Acquires Retirement.com Domain Name
  1. Hello Jamie,

    Now that the .COM Equimoditty Asset Class has a Wall Street Definition Recognition Classification. All those who have been impatient waiting for this Paragigm shift realization, will be aghast at the Cataclysmic increase in compounding Valuations Upwards. The .COM Profit Center Equimoditty Class Ascension Continues. The Valuation Model of .COM Equimodity Classes Crest is 20 years out. JAS 10/20/16

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) (Former Rockefeller IBEC Marketing Analyst/Strategist) (Licensed CBOE Commodity Hedge Strategist) (Domain Master https://www.UseBiz.com

  2. Jamie,

    What Jeff said.

    Logan

  3. Hello Jamie,

    Prudentials buying of the .COM Equimoditty (Retirement.com) has now set them up as their own Retirement Traffic Monopoly. Now that Wall Street is slowly catching on to the awesome strategic Marketing Power of .COM Centric Marketing Strategies the Real game of Thrones is starting to gather momentum. JAS 10/22/16

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) (Former Rockefeller IBEC Marketing Analyst/Strategist) (Licensed CBOE Commodity Hedge Strategist) (Domain Master https://www.UseBiz.com


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