Branding

Chicken Of The Sea is offering a new EZ-Open can and is running a promotional game called Pull It Off to help in its efforts to market the new packaging.

Based on the companies press release, “Seafood lovers can find rewards when they “Pull It Off”” and the game is available on Facebook, while providing a link to the companies Chicken Of The Sea’s Facebook page.

Chicken Of The Sea EZ-Open can

Taking a closer look

The term Pull It Off is used 6 times … Read the rest

Facebook Inc. has acquired the premium generic domain name GameRoom.com

Facebook Game Room

The domain name has been registered since 1998 and was owned by Julie Anderson of Fort Lauderdale, Florida according to whois records. The domain has had a lot of interest over at domain name aftermarket service Sedo, showing 113 offers have been made on it.

I was not able to find an offering price or sales price.

Facebook wasted no time with the new domain name purchase and has began … Read the rest

I feel like I preach the importance of owning an exact match domain name until I’m blue in the face but the fact is, there are SO many companies that complicate things dearly and do not own EMD’s!

There are a lot of companies who do understand the importance though and I will continue to point them out with facts and numbers! If you missed an earlier mention, Y Combinator, a well established incubator of startups provided a brief hit … Read the rest

Carnival Corporation has acquired the premium generic domain name Ocean.com. The domain name was first reported sold by Elliott over at DomainInvesting.com on September 9, 2016. I followed up not long ago, mentioning it appears the buyers were getting ready to launch a website and that has now taken place.

Ocean.com

Richard Lau was the seller of the domain name, which he acquired for $100,000 in 2011. The purchase price was undisclosed, but I highly expect this domain name to … Read the rest

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