Considering the idea of using a sub-domain name for marketing? If you do, consider the following:
Note: I provide constructive criticism based on my experience, what I have seen and why I think it’s a problem. I do this to help others.
Today, we take a look at parent company Mondelez who is marketing a new offering for its Oreo brand for the holiday season, gifting Oreo’s.
Mondelez is making a hard push to better the companies ecommerce efforts and … Read the rest
Many websites use sub-domain names to organize or help direct people to specific spots on a website but do these sub-domains and how individuals promote them, result in visitors visiting the .com domain name instead of the actual sub-domain promoted?
YES
I always shake my head when I see a company promote a sub-domain in advertising, because I know it causes confusion. Most of the time, it results in the user forgetting the . and creating an entirely different domain … Read the rest
