In 2009 toy retailer giant Toys R Us successfully acquired the generic domain name Toys.com in an auction, and set up a website on the generic domain name shortly after to expand its reach and help control the important top spots in search engines for the highly searched term.
They did well with the domain/website and gained more organic SERP’s because of owning and using the domain name Toys.com to attract potential customers who naturally search for the term toys… Read the rest
eNom has long been suspected of warehousing domain names dating all the way back to 2008 and using AcquireThisName.com to sell them. Several have pointed out (pdf) plenty of things that point to eNom but never really solid proof directly TO eNom, until now.
This morning I ran into the domain name EXX.com which started all my digging. That domain is listed on NameJet, but also listed on Afternic and the Afternic seller name is what grabbed my attention: eNom… Read the rest
It’s time to get serious with your domain name assets and protect them the best you can at your domain name registrar! The following are suggestions on how to best secure your domain names and there really is one key factor here, email!
First, and this is why it’s first… have a different email address in the whois than you do on your registrar account. That way, they (the bad guys) don’t know what email to hack to do … Read the rest
