Welcome to Domain Movers! DotWeekly keeps track of corporate domain name transactions and reports them in the series called Domain Movers as it helps business minded people to get an idea of what others are doing. These article contain a wealth of information, insight and much more by looking at the data. The following domain names will often reflect new brands, relate to new advertising campaigns, marketing efforts and more.

Here are some of the latest domain movers we detected:… Read the rest

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GoDaddy.com has sold the premium 2 letter domain name GK.com

GK.com just moved into Afternic  Escrow (also owned by GoDaddy), so the buyers are currently unknown. The GK sale follows on the heals of TS.com being sold by GoDaddy around December 5, 2016.

In total, this is the 5th two letter .com domain name sale by GoDaddy since they acquired the Elite Domains domain portfolio for a reported $42.5M in April 2016. That portfolio of 100,000+ domain names contained 24 … Read the rest

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Welcome to another round of Domain Movers, where DotWeekly keeps track of corporate domain name transactions and reports the findings to you. This give you a great idea of what companies are buying and likely for what. A new upcoming brand? A new advertising message? New marketing campaign? New product? The domains are almost always tied to one of the mentioned!

Here we go with the latest movers, which are often early detection’s and often the first time they are … Read the rest

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Considering the idea of using a sub-domain name for marketing? If you do, consider the following:

Note: I provide constructive criticism based on my experience, what I have seen and why I think it’s a problem. I do this to help others.

Today, we take a look at parent company Mondelez who is marketing a new offering for its Oreo brand for the holiday season, gifting Oreo’s.

Mondelez is making a hard push to better the companies ecommerce efforts and … Read the rest

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