I have been in the domain name industry since 2005/2006 time frame and I often hear people compare domain names to physical real estate, with an expression of “Location, Location, Location”.

So is that really true?

This weekend I watched a TV series on Netflix called “High Profits” which was about a company that is in the cannabis industry. They were forward thinking and secured a location in 2009 on Main St. in Breckenridge, Colorado. When recreational marijuana sales became … Read the rest

Apple Inc. got a lot of chatter after it was reported that they registered Apple.car but IMO, that was simply a brand protection registration. Something that wasn’t mentioned in the articles I read, was the fact that the domain name registrations took place on the first day of the Sunrise period for trademark holders. December 9, 2015. Same can be said for Apple.auto and Apple.cars, both registered December 9, 2015 on the first day of Sunrise period. I guess that … Read the rest

The live portion of the NamesCon 2016 domain name auction is complete, with about $1.5 Million in domain sales. The second part of the domain auction is the extended auction. Of all the NamesCon domain auction inventory, only 130 could be presented in the live auction, but the total auction contained some 430 domain names.

What You Need to Know

  • 335 Domains are up for auction now
  • The extended auction is on NameJet.com. You can see the full inventory and
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A newer startup founded in 2014 simply called Enjoy, founded by former Apple Inc. retail head Ron Johnson launched with the so/so domain name GoEnjoy.com, has acquired the premium, exact match domain name Enjoy.com!


I was talking with the past owner of Enjoy.com, Steven Katz since around May 2015 and today doing a little follow-up I had noticed that GoEnjoy.com now redirects to Enjoy.com. Doing a whois history check and it appears the transaction took place around September 11, 2015 … Read the rest

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