Rebranding can be an important step in helping your business grow and this process should be highly throughout, t’s crossed and i’s dotted!

So you come up with a new name? Great! Now get that exact match .com domain name, because it’s important. Really important! Do not add a hyphen because the domain is cheaper, or go with a .net or .whatever because you will be spending unneeded energy to explain how people find you on the web! Keep it … Read the rest

The domain name (kind of a tongue twister IMO as it “sounds like” Dot, Dot, Net) was for sale in the April 20, 2016 Heritage Auctions domain name auction and sold for $8,625. Just revealed today, the buyers were Microsoft according to whois records. Whois Record

Microsoft offers the .Net framework, a programming model and this was the likely reason behind the purchase. Currently Microsoft uses to promote the program but there is now potential that they will use the … Read the rest

Based on whois records, Demand Media has sold the domain name and website to LoveToKnow Corp.

It appears the transaction took place about April 9, 2016 when the copyright changed on the website from Demand Media to LoveToKnow.

Demand Media also sold to E.W. Scripps for $39 Million in April 2016. Since appears to have also sold in April 2016, I am not sure why Demand Media didn’t announce that sale that I am aware of.… Read the rest

I have complied data from’s Top 100 reported (most high value domain name sales go unreported) domain name sales for the past 6 years and have broken them down to give you an idea of what you will need to budget to purchase a premium .com domain name.

The following data is from the years 2010-2015 and are confirmed reported domain name sales.

By The Years: Top 100 Total Reported Domain Name Sales

  • 2010 ~ $43,098,336
  • 2011 ~ $23,081,833
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