KFC is getting ready to launch a full scale attack on bones! The "viral" machine they are hoping to ride on? I Ate The Bones! + a large scale ad campaign on boneless chicken.
Ads will feature the tag line I Ate The Bones and KFC was wise enough to run with that tag line on the web as well. A special website has been built on the IAteTheBones.com domain name to continue the companies message online. KFC registered the domain … Read the rest