Office Depot, Inc. launched BizBox in November 2017 on the MyBizBox.com domain name.

Almost exactly 1 month to the day, Office Depot fixes a launch mistake and upgrades its domain name for the newly launched business service platform BizBox and acquires BizBox.com.

Office Depot announced BizBox on November 7, 2017 and used the second rate domain name MyBizBox.com, which it also acquired in August 2017 from its past owner for around $2,000.

Since the service is called BizBox, the best and “make sense” decision to easily direct customers to the service, is the exact match domain name BizBox.com. That domain name was owned and used by somebody in Korea, with the domain name being registered since 2002.

I’m certain that Office Depot inquired to purchase the domain name prior to pulling the trigger on MyBizBox.com and they likely didn’t agree with the asking price or the owner simply said the domain wasn’t for sale.

That has since changed and either Office Depot made a significant offer to purchase BizBox.com or the past owner may have had a change of heart and decided to sell.

In general, most will assume your business, product or services use an exact match domain name and that is why it’s so important to own and use the exact match domain name. This is very helpful in search, word of mouth, advertising and much more.

Congrats to Office Depot on the wise investment and domain name upgrade!

About Jamie Zoch

Jamie Zoch is a domain investor, dad and dedicated husband who founded DotWeekly.com in 2008 to bring unique and helpful views on domain names. Jamie is very passionate about domain names and helping others learn and prosper.

11 Responses to Office Depot Acquires BizBox.com Domain Name
  1. Hello Jamie ( Passionate Slueth )
    What a coincident?? or Not
    We made this comment on onlineDomain.com at 12/9/17 3:25 AM :

    Not everybody is aware of the current state of the Institutional Private Placement Non-Diclosure side of the business. The way the markets are progressing they are getting more interesting. With all the disruption going on with some of some of the largest Tech. cos. and International Interests , there is a developing awareness and appetite for Franchise quality ( .COM Equimoditty Platform Assets = emerging Asset Class ) Intellectual properties. In our observations the top 10 Sales are still to come. Time frame Window = 5 years. Hint : The top Sales will not be Direct Navigation Type names, which are currently coveted. JAS

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) (Former Rockefeller IBEC Marketing Intelligence Analyst/Strategist) (Licensed CBOE Commodity Hedge Strategist) (Domain Master )http://www.UseBiz.com

  2. Funny! At least they acquired the better name, eventually. Makes me wonder if the asking price was too high and they went with an alternative at first, just to realize later that they should have paid it. What would be more interesting is whether the seller raised the price the second time around. 😉

  3. Hello Eric,
    We have an interesting thought on your statement above. Its very possibly a diversionary Marketing Strategy JAS
    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) (Former Rockefeller IBEC Marketing Intelligence Analyst/Strategist) (Licensed CBOE Commodity Hedge Strategist) (Domain Master )http://www.UseBiz.com

  4. Hello Jamie,
    Very probable Marketing Intelligence release = ( ETFs contain Systemic Risk ) JAS 12/9/17
    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) (Former Rockefeller IBEC Marketing Intelligence Analyst/Strategist) (Licensed CBOE Commodity Hedge Strategist) (Domain Master )http://www.UseBiz.com

  5. Hello Jamie,
    Total BS = Googles AI built its own AI that outperforms Any made by humans!

    (The spark of Human Creativity is only the Domain of Humans PERIOD) Google/Alphabet is Clueless. Give us HUMAN MasterMind groups , The real deal.JAS
    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) (Former Rockefeller IBEC Marketing Intelligence Analyst/Strategist) (Licensed CBOE Commodity Hedge Strategist) (Domain Master )http://www.UseBiz.com

  6. Hello Jamie, Cheers, having fun yet?
    The ( BlockChain Tecnology ) a real technology that Bitcoin falsley associates with as a deceptive (Bait and Switch) tactic to Con investors, Block Chain Technology or its hybrid ,will spell Certain Demise of SEM Marketing Strategies. JAS

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) Former ( Rockefeller I.B.E.C. Marketing Intelligence Analyst/Strategist) (Licensed C.B.O.E. Commodity Hedge Strategist) ( Domain Master) ( UseBiz.com )

  7. Hello Jamie,
    We have warned our followers, for years of the obsolecence of the Google/Alphabet SEM Platform, kick our past tires,find out for yourself. JAS

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) Former ( Rockefeller I.B.E.C. Marketing Intelligence Analyst/Strategist) (Licensed C.B.O.E. Commodity Hedge Strategist) ( Domain Master) ( UseBiz.com )

  8. Hello Jamie,
    Here is the simplest understandable definition of : ( .COM Equimoditty Platform Assets = Emerging Asset Class = Genius Strategic Cash Cow Assets) ACCOM’S RAZOR JAS 12/10/17

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) (Former Rockefeller IBEC Marketing Intelligence Analyst/Strategist) (Licensed CBOE Commodity Hedge Strategist) (Domain Master )http://www.UseBiz.com

  9. Jeff, can you please stop using your long, annoying signature on all your comments on all domain blogs? We were all impressed a long time ago. We are no longer. Thank you.

    P.S. “Equimoditty” is not a word.

    • Hello Jamie,

      The Really Smart Institutional money has known :
      ” ( .COM Equimoditty Platform Assets ) = Real Assets
      All Other TLDs = are just liabilities ” JAS

      Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) Former ( Rockefeller I.B.E.C. Marketing Intelligence Analyst/Strategist) (Licensed C.B.O.E. Commodity Hedge Strategist) ( Domain Master) ( UseBiz.com )

  10. Hello Jamie,
    If you consider yourself a Savvy Investor in (.COM Equimoditty Platform Assets ) , NamesCon conference, in our opinion, is a Serious Waste of Your ValuableTime and Money. JAS

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) (Former Rockefeller IBEC Marketing Intelligence Analyst/Strategist) (Licensed CBOE Commodity Hedge Strategist) (Domain Master )http://www.UseBiz.com


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