Domain News

DotWeekly first reported TheMine.com domain name being acquired by Lowe’s (LF, LLC) in December 2016 but at that time, we simply didn’t know the future plans for the newly acquired domain name asset then. Well, now we do!

TheMine.com

Lowe’s has rebranded ATGStores.com to TheMine.com. The stand alone brand highlights Lowe’s and offers Personal Concierge shopping, furniture, lighting, decor and more.

The Domain Movers series on DotWeekly often detects these early indications of new brands, products and services and this … Read the rest

Target Brands, Inc. has launched a new home collections brand for kids, Pillowfort.

Target Pillowfort

Pillowfort focuses on kids furniture, bedding and decor.

How did Target do “Domain Wise” on the new brand and offering?

Target announced the brand on its website February 7, 2017, filed a slew of trademarks in March 2015 with the term and secured the matching domain name April 6, 2017 according to whois records with the help of Marksmen domain buyers.

The good news for Target, they … Read the rest

Oath.com

April 3, 2017 AOL CEO Tim Armstrong announced a new brand to house AOL and Yahoo, Oath.

Oath.com

AOL registered a slew of domain names to back up this announcement but completely failed and didn’t secure Oath.com prior to the announcement, at least according to current whois records.

World Media Group LLC owns Oath.com, not Verizon, AOL or Yahoo… World Media Group is a domain name investment company, that owns many very valuable domain name assets.

Oath.com Whois Record

That didn’t stop AOL … Read the rest

Early on March 17, 2017 DotWeekly broke the news that Abbvie Pharmaceuticals domain name Vicodin.com had been seized by the US governments Homeland Security ICE (Immigration and Customs Enforcement).

abbvie

A total of 838 domain names were seized that day (full list in original story), with Vicodin.com being one of them.

I had a hunch that Vicodin.com was seized by mistake, simply because Abbvie owns the Vicodin trademark and the website is the official site providing information for the … Read the rest

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