GoDaddy Auctions is where expired GoDaddy domain name inventory is sold off, with GoDaddy taking the profits of the expired domain sales on GoDaddy registered domains and the domains from other registrars owned directly by GoDaddy (HEG’s registrars for an example). This is a big revenue source for GoDaddy (my guess), so I wanted to look at some GoDaddy Auction stats.

The following is simply by looking at the FTP file of expired domain inventory, which is provided directly from … Read the rest

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How to find a business email address or a specific person’s email address at a business

There are 3 important things you need in order to find that email address and this is how and what you need using free tools.

  1. Domain Name used for Email
  2. Structure
  3. Personal Name

How to find the domain name used for email by the company

This is often the easiest to find but it’s often a 2 step process. Do not assume that the … Read the rest

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CSG Companies is rebranding but IMO they did a very poor job of it if they wish to do business “online” and present a clear branding message for the company and it’s new brand. The new business name is Forte Benefits and the tagline “Forward Thinking Benefits”.

Forte Benefits

Everything looks pretty good so far!

Now, Forte is a great brand name with a powerful meaning (a thing at which something excels) but in branding, it’s important to be consistent with who … Read the rest

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Waitr hasn’t heard the memo, that kind of branding died many years ago! Considering the fact that Waitr “sounds like” Waiter, you instantly have a branding problem.

Add to the monumental problem of the “sounds like” doesn’t match realization, Waitr uses yet a different domain name than it’s branded name, Waitr. Wait, what? Waitr isn’t Waitr.com? Nope, WaitrApp.com. Double trouble or is that triple trouble!

Oh, come on now!

I’d rather take a daily kicking in the nuts than do … Read the rest

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