Branding

eBates has acquired the domain name BuyNow.com from Rakuten. Rakuten purchased Buy.com in May 2010 for an estimated $250 Million and in January 2013 Buy.com was rebranded to Rakuten.com .

ebates

eBates appears to be getting ready to launch something on the newly acquired domain name BuyNow.com but currently only a Coming Soon message appears on the site.

Ebates Performance Marketing, Inc. became the owners of BuyNow.com on March 27, 2014 according to whois records.

From what I can tell, over … Read the rest

I heard the term “Dronie” in some web video and I thought, that’s pretty cool… a Drone Selfie! Well, drones are going to be huge in the very near future and selfies are big now and have been big before but we just didn’t call them selfies then… so putting the two together, Dronie sounded like a fun term to me.

After hearing the term, I checked on the domain name… It was registered already and was created in May … Read the rest

I happened to kind of stumble upon some potential “brand names” of the Keurig Green Mountain Inc. future products with its upcoming “Cold Pods” that will deliver at home “soda” like Coca-Cola for an example. Yes, similar to SodaStream but very much like the super popular hot beverage machine and the K-Cups.

A little back story from what I found doing a little searching as this machine was news to me, this morning.

Coke announced a strategic collaboration with Green … Read the rest

The other day I received in the snail mail a very attractive piece of mailing, which was an advertisement for a new product from Altria, the owners of the most popular cigarette brand Marlboro. The new product is called MarkTen® and is an electronic cigarette.

So I dug into the brand launch from a domain wise aspect and wanted to see when they registered the domain names, how they registered the domain names and what trademarks were filed … Read the rest

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